How Google Search Changed in 2016

Google’s Search Engine has been in a constant state of change over the last few years, and 2016 was certainly no exception. In recent years, Google has been showing fewer & fewer organic results on its first page and showing different results to smartphone & desktop users, amongst other things.

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The Free Tools to Help You Run a Small Business

As with everything else in life, change constantly affects your business. For many people, it’s meant adopting and integrating some form of technology into their business, and for others, it’s meant relying more and more on technological advances to help streamline things. For those who have chosen to already adopt technology and learn what they can from it, there is a wide array of free tools to download and use to help with your business, from organising your team, to managing your sale

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Rules for Effective Facebook Marketing

While the old adage ‘Focus on your fans first’ certainly holds true when it comes to your Facebook marketing plan, in the modern world of social media there are several other rules to keep in mind as well.

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How to Increase Customer Retention and Loyalty with Social Media

On average, a brand will send out 23 promotional messages on social media for every one response they give to their audience, despite customers often wanting to interact with them.

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De-Stress Your Life: Simple Tips to Get You Back in Control

While many businesses try to offer their employees a fun, safe & enjoyable work environment, they can often overlook a factor that destroys many different working environments. Stress!

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